About me

Hi! It’s lovely to meet you.

My name’s Alex, and I’m a speaker, facilitator, consultant and social entrepreneur, and am the Founder of #PlantASeedForSafety – a rural social change initiative that engages hearts and minds to make smarter, safer and healthier choices.

Originally from a remote sheep station, my unwavering commitment to the health, safety and wellbeing of those in rural industries and communities is inspired by my journey as a part-time carer for my disabled Dad.

I’ve been in the health and safety game for over 15 years, and this is my life’s work.

I’ve worked with over 100 businesses from industries including agriculture, fishing, mining and oil and gas, in the company of world class sociologists, organisational psychologists, safety scientists and enterprise risk specialists.

I’m a Fellow of the Governor’s Leadership Program and a graduate of the National Farmers Federation Diversity in Agriculture Leadership Program, and my work has been formally endorsed by the Executive Director of Safe Work SA.

Passion, professional rigor and an infectious energy for change are at the heart of everything I do.

That’s enough from me, now I want to hear from you!


Career Milestones

2021 International speaking debut in Wales, UK
2020 Launch of #PlantASeedForSafety in New Zealand
2019 Committee Member for RMC SA
2018 Associate Consultant for Cognicent and Sentis
2018 Board member for the Hart Field Site Group
2018 Founder and Spokesperson of #PlantASeedForSafety
2017 Co-Investigator for Dr Kate Brooks on behalf of the FRDC
2015 Self-directed research on Norwegian and South Australian fisheries
2011 Appointment by the BHP Vice President of Health, Safety, Environment & Community
2009 Establishment of Alex Thomas Pty Ltd


2020 National Winner Syngenta Growth Awards
2020 Finalist The Weekly Times Shine Awards
2019 Winner Seafood Industry Safety Award (SA)
2018 Winner SafeWork SA Augusta Zadow Award
2018 Winner AgriFuturesTM Rural Women’s Award (SA)
2015 Finalist RIRDC Rural Women’s Award (SA)
2014 Winner Agricultural Bureau of SA Rural Youth Bursary


Adaptive, compassionate leader

High socio-emotional IQ and avid ‘people-person’

Globally-acclaimed public speaker

High-energy, articulate facilitator

Agile and effective communicator

Values curiosity, compassion, social intelligence, collaboration and innovation.


Seeks out opportunities to be creative and innovative
Invests time in thinking critically

Embraces problem-solving and complex challenges

Laser-focused on making informed and balanced decisions

Motivated by vision-setting and achievement

Enjoys gathering, analysing and interpreting complex information


Application of Adaptive Leadership Theory and Appreciative Inquiry Theory

Incorporation of concepts from applied psychology, neuroscience, sociology, modern health and safety

Adoption of academic research methods in professional practice

Thorough understanding of work/occupational health and safety legislation, ISO45001

Occupational Health and Safety Management Systems and ISO9001 Quality Management Systems

Certificate IV in Occupational Health and Safety and Certificate IV in Training and Assessment

Advisory Board

  • James McGill

    James is an Executive Director with Chatham Capital and has 25+ years of experience in building businesses and advising companies in a range of sectors, including financial markets, energy and agriculture.

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  • Sarah Prime

    Sarah is an award-winning social entrepreneur, speaker and change agent, highly regarded for her experience in community resilience, revitalisation methodologies and next-gen foresight.

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